Small Biz MKE
Advisor’s Desk
Advice You Can Trust — Success You Can Achieve
As Small Business Milwaukee has grown from a marketing and social media platform into a resource hub, our network of professionals has expanded alongside it. Through these connections, we’ve met experts who share our mission of empowering small businesses. Their insights, experience, and dedication help business owners navigate challenges and seize new opportunities.
To bring their expertise directly to you, we created in November of 2024 the Small Business Milwaukee Advisor’s Desk—a platform featuring expert-driven articles designed to inform, inspire, and support your business journey. Each month, our advisors share valuable perspectives on finance, marketing, operations, and more, helping you make informed decisions and stay ahead in a competitive landscape.
Stay tuned for new insights each month, and take advantage of the collective wisdom that can help shape the future of your business.
The Art of Pivoting: When Plans Change and Creativity Steps In
IntroIn business, pivoting means making a strategic shift to adjust your business model, offerings, or operations in response to changing circumstances. It’s a necessary part of staying relevant and competitive in today’s fast-paced world. For many small business...
Building a Strong Relationship With Your Small Business Banker
Given a list of suggested topics for this month’s Advisors Desk, I chose the one that immediately triggered a personal response—How to Build a Strong Relationship with Your Business Banker. People who know me, professionally or personally, could tell you why. They...
Rethinking Your Small Business: A Roadmap to Resilience
Welcome to the first of a six-part series designed to help entrepreneurs evaluate their small businesses. It's written by William M. Hand, President of PC Assistants, Inc., in Brookfield, Wisconsin. Part I – Gauging Performance Be prepared. You will certainly...
Creativity Meets Commerce
Creativity—the artistic expression found in galleries, books, stage, screen, and concert halls—is also on display in every small business. In commerce, creativity can include brushstrokes and melodies, but it also applies to ideas—those visionary sparks that develop...
3 Key Points to Enhance Your 2025 Business Forecast
3 Key Points to Enhance Your 2025 Business Forecast As a banking professional and business management advisor, I have engaged with a wide range of clients—individuals, families, and businesses—about sound financial strategies. In those collaborations, I've always...
Paula Keene
Advisor
Artist. Educator. Entrepreneur. Designer. Decorator. I’ve been a practicing artist for almost 4 decades, an advertising and marketing professional supporting small businesses for over 3 decades, and a very proud public high school art teacher for over 2 decades. I have firsthand knowledge in running my own successful businesses and enjoy teaching classes and hosting paint parties in my private studio.
Invite me, Paula Keene with Creative Synergy, to your next meeting or gathering. Let’s start a conversation. Call me at (262) 443-1665 or email me at [email protected].
John Anderson
Advisor
Since moving to Wisconsin in 2002, I’ve dedicated my career to helping businesses and individuals navigate the complexities of banking, finance, and business development. With over 30 years of experience in commercial lending, treasury management, and financial strategy, I provide expert guidance through my consulting business, Anderson Advisory Services. My passion lies in helping businesses optimize cash flow, secure funding, and develop sustainable growth strategies.
Beyond my professional work, I’m actively involved in the Greater Greenfield Community Chamber as a board member and in MBCNetworking, a local business networking group. I believe in fostering meaningful connections that lead to real opportunities for success.
When I’m not working, my wife, Lisa, and I enjoy spending time with our four grandchildren, walking, biking, staying engaged in our church, and catching our favorite TV shows. And, of course, I can often be found scrolling through social media, always looking for the next great conversation or opportunity to connect.
William Hand
Advisor
I built my first computer in 1975 and have worked with every version of Microsoft operating systems from DOS to Windows 11. Through formal education and real-life experiences, I have the tools necessary to efficiently investigate problems and formulate solutions. My undergraduate degree is in biology from the University of Chicago. My graduate degree is in biomedical engineering from the University of Illinois.
I served as the Manager of CT Engineering at General Electric Medical Systems, VP of Engineering at a magnetic resonance accessories company, and VP of Engineering at a medical device manufacturing firm.
A volunteer firefighter for many years, I see the similarities between assessing a fire scene and deciding on a strategy and tackling computer-related issues.
Guidance from Those Who Know Business Best
Business hours
Mon, Wed, Thurs, Fri: 8am - 3:30pm
Address
5300 S.108th St. Ste 15 #135
Hales Corners, WI 53130
Phone
414.931.1033
