Local Media Outlets 

This general contact information will get you started with local press and media coverage. Being proactive and establishing relationships with key reporters and editors is always a smart idea. Start small and introduce yourself and your business, then work up to sending them a pitch for a unique story which only you can provide.

The goal is to be seen as an expert in your area so that media channels know to contact you when the need arises.

Here’s an important tip when reaching out to the press:

• Be sure to personalize your email communications. That means sending to specific people. It also means ensuring the communication appears to be individually sent. Email blasts are not recommended when sending out pitch letters and press releases. If you want special attention from the press, then it pays to make them feel special in return.

This list is your starting point. Use it to discover which reporters cover specific fields of interest. Then keep that information handy for the next time you’d like to get media coverage.

Don’t forget that Small Business Milwaukee can write press releases and feature articles for your small business. Find out more here.

We recommend Katrina Cravy’s book, “On Air, Insider Secrets to Attract the Media and Get Free Publicity.

88.9 Radio Milwaukee

www.radiomilwaukee.org

BizTimes

www.biztimes.com

 

Daily Reporter

www.dailyreporter.com

ESPN Milwaukee 540 AM (sports) ESPN Deportes 1510 AM (sports)

www.espn.com/milwaukee

Key Milwaukee Magazine

www.keymilwaukee.com

Milwaukee Business Journal

www.milwaukeebusinessjournal.com

Milwaukee Commerce Newspaper

www.mmac.org

Milwaukee Community Journal

www.communityjournal.net

 

Waukesha County: The Freeman

www.gmtoday.com

Milwaukee Journal Sentinel

www.jsonline.com

Milwaukee Magazine

www.milwaukeemagazine.com

 

 

Milwaukee Public Television- MPTV Channel 10 and 36

http://www.mptv.org/

 

MKE Lifestyle Magazine

http://www.mmagazinemilwaukee.com/

TV Channel 58 (CBS) Telemundo Wisconsin, MeTV, WMLW

www.cbs58.com

 

WCGV My24 Milwaukee

www.my24milwaukee.com

 

WISN 1130 AM (news/talk)

www.newstalk1130.com

 

WJMR

www.mkeradiogrp.com

 

WMYX 99.1 (The Mix)

www.991themix.com

 

WRJN 1400 AM (music/community conversation)

www.wrjn.com

WTMJ 620 AM (news/talk/sports)

www.620wtmj.com

 

WUWM 89.7 FM (NPR) (news, information)

www.wuwm.com

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